IBERIA Subastas

Creation of the new IBERIA Subastas digital portal for travelers looking for the best travel deals through airline tickets auction.
subastas.iberia.com

End-to-end idea materialization. ideafoster collaborated with IBERIA to strengthen and focus their innovation efforts. We participated in the business strategy and defined, designed, and developed their new web portal (web and application), ensuring the best user experience through an elegant and functional user interface. We also worked as the PMO throughout the process.